Privacy Policy

Last updated: [MONTH DAY, YEAR]

Before you publish this: this is a starting template, not a substitute for legal review. Replace every bracketed placeholder, confirm it matches what your product and vendors actually do, and have a lawyer familiar with fintech / early-access apps sign off before this goes live — especially the sections on financial data and bank connections.

OwnIts ("OwnIts," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect when you visit ownits.co or join our early access waitlist, how we use it, and the choices you have.

1. Who we are

OwnIts is operated by [COMPANY LEGAL NAME], a [STATE/COUNTRY] [entity type, e.g. Delaware C‑Corp], located at [BUSINESS ADDRESS]. You can reach us at [CONTACT EMAIL].

2. Information we collect

Information you give us directly:

Your email address, when you join the early access waitlist

Information collected automatically:

Usage data via Google Analytics (page views, button clicks, video plays)
Session behavior via Microsoft Clarity (heatmaps, session recordings — Clarity may mask or exclude form fields; confirm your Clarity project settings mask the email input)
Standard technical data: IP address, browser type, device type, referring URL

If/when the product launches beyond the waitlist, and you connect a bank account or brokerage service, we (and our service providers, such as [BANK-LINK PROVIDER, e.g. Plaid] and [CUSTODIAN/BROKER-DEALER NAME]) will collect additional financial information necessary to detect subscriptions and execute investments. This section must be expanded significantly before that functionality goes live — it is not a placeholder to skip.

3. How we use your information

To notify you when early access opens
To understand how people use this site and improve it
To communicate with you about OwnIts (you can unsubscribe at any time)
To comply with legal obligations

4. Cookies and tracking

We use Google Analytics (gtag.js) and Microsoft Clarity, both of which use cookies or similar technologies. [If you serve users in the EU/UK/California, add a cookie consent banner and describe opt-out mechanisms here — this section currently assumes US-only, GA/Clarity-default tracking.]

5. How we share information

We do not sell your personal information. We share information with:

Service providers who help us operate the site (e.g., Supabase for data storage, Google, Microsoft)
[Any future financial service partners — name them here once integrated]
Law enforcement or regulators, when required by law

6. Data retention

We retain waitlist email addresses until you ask us to delete them or until [X months] after early access closes, whichever comes first.

7. Your rights

Depending on where you live, you may have the right to access, correct, delete, or export your personal information, and to opt out of certain data uses. To exercise these rights, contact us at [CONTACT EMAIL]. [Add specific language here if you have EU/UK (GDPR) or California (CCPA/CPRA) users — those regimes have specific required disclosures this template does not fully cover.]

8. Children's privacy

OwnIts is not directed to children under 18, and we do not knowingly collect information from them.

9. Changes to this policy

We may update this Privacy Policy from time to time. We'll post the updated version here with a new "Last updated" date.

10. Contact us

Questions about this policy? Email us at [CONTACT EMAIL].